Boujeez Luxury Lifestyle & Fashion
Fashion, Beauty and Lifestyle in the Middle East
INSPIRING PEOPLE
Circadia’s Jitin Jaggi on why the Gulf’s heat, UV and air-conditioning wear down the skin barrier, the warning signs most people misread, and what genuine repair takes.
Kuwaiti clinical psychologist Dr. Athary Alfadhly on CBT, ending the stigma around mental health in the Gulf, and why she refuses to stop evolving.
Fashion stylist and art director Israa Galal on cinematic editorial styling, dressing Arab screen stars, and the bold personality behind the work.
Farah Al Babtain, founder of the Kuwaiti couture house Muhra, on twenty years devoted to the Arabian thoub, dressing Kuwait on the world stage, and why heritage never stands still.
Formula 1 has named Flexjet its Official Private Aviation Supplier in a multi-year, LVMH-backed partnership launching at the 2026 British Grand Prix. What the deal includes, and why it reads differently from the Gulf.
Latest in Fashion
Brunello Cucinelli dressed Marisa Abela, Jamie Bogyo, Theo James and Carolina Cucinelli across Wimbledon 2026’s final weekend, a study in quiet summer tailoring.
At the F1 Grand Prix of Monaco, Patrick Dempsey wore Brunello Cucinelli’s chevron tailoring from the Spring Summer 2026 menswear collection, a study in restraint at the paddock.
Audemars Piguet enters padel as Official Timekeeper of the Qatar Airways Premier Padel Tour and partners with world number one Agustín Tapia, marking a new direction in the Manufacture's sporting story.
Michael Kors names JC-T as Global Brand Ambassador and Nychaa as its first-ever Thailand Ambassador, both starring in the Spring 2026 campaign shot in Saint Tropez.
Lifestyle
Two islands, one design language, and two international wins for Sun Siyam and Studio Sixty7.
Alshaya's new Aura Pass gives UAE members 30% savings across 30+ brands, from Ulta Beauty to Victoria's Secret. A Boujeez read on loyalty as access.
A curated Gulf summer beauty edit: the SPF, eye pads, moisturiser and treatments worth booking, from Circadia and KJ Serums to March14 and Tara Rose.
GymNation unveils its first Muscle Thobe and Ghutra collection in Saudi Arabia, a member-led athleisure line that blends Gulf fitness culture with cultural identity.
A 30-hour stay with a curated itinerary, an afternoon tea inspired by florals, and a Latin brunch by the pool: The Ned Doha makes a compelling case for a Doha weekend.
All about Beauty and Skincare
A curated Gulf summer beauty edit: the SPF, eye pads, moisturiser and treatments worth booking, from Circadia and KJ Serums to March14 and Tara Rose.
Ansam Almalik, the Dubai beauty creator and creative director, on starting from joy, working both sides of the camera, and choosing authenticity over polish.
Sephora Middle East unveils Sephora Squad Season 6, a new generation of beauty creators from the UAE, Saudi Arabia, Kuwait, Qatar and Bahrain.
Alshaya's new Aura Pass gives UAE members 30% savings across 30+ brands, from Ulta Beauty to Victoria's Secret. A Boujeez read on loyalty as access.
Brunello Cucinelli dressed Marisa Abela, Jamie Bogyo, Theo James and Carolina Cucinelli across Wimbledon 2026’s final weekend, a study in ...
GymNation unveils its first Muscle Thobe and Ghutra collection in Saudi Arabia, a member-led athleisure line that blends Gulf fitness ...
Nadine Bradshaw left teaching in Germany to build STROLLZ., a Dubai family-mobility brand. She talks category-building, Gulf family life, and ...
Graff's new Laurence Graff Signature campaign, shot by Steven Klein above Los Angeles, turns the facets of its signature diamond ...
Farah Al Babtain, founder of the Kuwaiti couture house Muhra, on twenty years devoted to the Arabian thoub, dressing Kuwait ...