FASHION · CAROLINA HERRERA
Carolina Herrera Resort 2027: Scale, Color and the Women Who Changed Modern Art
Wes Gordon looks to Georgia O’Keeffe for a season that treats flowers as architecture, in a palette that runs from banana yellow to claret.
For Resort 2027, Carolina Herrera creative director Wes Gordon built the collection around women whose work reshaped the visual language of modern art. Georgia O’Keeffe sits at its center, the painter who turned flowers and landscapes into studies of scale, color and emotion. The campaign was photographed by Jonathan Frantini and styled by Malina Joseph Gilchrist, with furniture by Brooklyn sculptor Luam Melake standing in nearly every frame.
The season in brief: sculptural cocktail dresses, sweeping gowns and voluminous skirts set against softened tailoring, relaxed separates and refined denim. Silk faille, gazar and airy chiffon. A palette of banana yellow, melon, geranium pink, claret, ultramarine, indigo, pearl and black. Available at Carolina Herrera boutiques in New York, Houston, Dallas, Palm Beach and La Jolla, and at carolinaherrera.com.
The Reference
Flowers, enlarged past ornament
O’Keeffe never painted flowers to be pretty. She magnified them until they became images of unexpected presence, and that is the reading Gordon takes. “I’ve always been drawn to artists who challenge the way we see familiar things,” he says. The season answers with iris motifs in saturated jewel tones and meadow prints scaled from delicate to declarative.
In the Frame
The furniture is part of the argument
Throughout the campaign, the clothes share their frames with the work of Luam Melake, the Brooklyn-based sculptor whose furniture trades in vivid color pairings and a tactile approach to material. The pairing is deliberate. Her pieces hold their own presence through color and shape, and the clothes answer it rather than compete with it.
The Clothes
Structure that knows when to soften
Sculptural cocktail dresses, sweeping gowns and voluminous skirts carry the drama, balanced by softened tailoring, relaxed separates and refined denim. Silk faille, gazar and airy chiffon supply the movement, graphic proportion supplies the discipline. Embroidery adds texture without disturbing the line, a restraint that recalls the spare architecture of O’Keeffe’s New Mexico home, Sol y Sombra.
After Dark
Evening, painted in gradients
The eveningwear reads most like the paintings. A strapless ballgown shades from claret into lilac the way pigment moves through water, and chiffon is gathered until it behaves like brushwork. The volume is considered rather than theatrical. Each gown holds one idea, a single color or a single gradient, and lets scale do the speaking.
Color Study
Claret, worn at full saturation
When the palette commits, it commits fully. Draped chiffon in claret falls from shoulder to floor without pattern or interruption, color carrying the entire design. It is the most O’Keeffe gesture of the season. Take one familiar element, enlarge it past expectation, and trust it to hold the room.
The Palette
Eight colors, used like pigment
Banana yellow, melon, geranium pink, claret, ultramarine, indigo, pearl and black. The palette is painterly by intention, and florals run through it at every scale, from delicate meadow prints to bold iris motifs in saturated jewel tones. Color is deployed with intent, vivid where it needs to be and quiet where it does not.
Daylight
Denim arrives, quietly
The season’s most telling addition may be its most ordinary. Refined denim enters the wardrobe under a navy floral blouse, worn straight and unforced. It relaxes the collection without diluting it, and it proves the house can speak at conversational volume in the same breath as a ballgown.
The Accessories
Macrame, resin and a point of contrast
Sculptural evening bags are balanced by softer day shapes, and newly introduced macrame styles bring a handmade, tactile dimension to the wardrobe. The jewelry is sculptural resin, its abstract floral motifs drawn from O’Keeffe’s magnified blooms, while pearls supply contrast through organic simplicity.
Scale, chosen on purpose
Resort collections often default to ease. This one argues that ease and conviction can share a wardrobe, that a meadow print and a saturated iris are two volumes of the same voice. Gordon borrows O’Keeffe’s refusal to paint at polite scale and tailors it into clothes that know exactly how much room they intend to take.
For Boujeez, the season’s real subject is presence. In a region where occasion dressing is its own language, the lesson lands naturally. Presence is not about more. It is one color, one silhouette, one idea, enlarged with intention and worn without apology.
Explore the collection at Carolina Herrera.